Tuesday, December 10, 2013

Issues To Consider When Promoting Monsterpieces

By Tiffany Gill


MonsterPieces is a mobile apparatus which is used to create fun. The apparatus can transform different images into monsters. An individual can use it to make fun of others by taking their pictures then transforming them into a monster.

The first thing to consider is the identification of the potential buyers. The purpose of conducting marketing is so that most people can get the opportunity to know more about the product and to buy it. In order for the marketing to be successful it is important that it should be targeted to specific constituent of people who may are potential buyers.

The first issue to be looked into is to identify the potential users. It is important that one should know those who are likely to use the product then promote it to them. If you do not get this issue rightly, then most likely you will end up not effectively promoting the product. It is therefore necessary that you need to get the right identification of the articular constituent of people who are likely to use the apparatus.

The unique selling preposition is also another issue to consider. The unique selling preposition is what makes the product to out stand among the other similar products which may offer competition. In order develop a good one, it is imperative that the promoter need to compare the features of the apparatus to other similar mobiles apparatus. After the comparison, the promoter needs to develop a good selling preposition which is unique to be used in promoting the product.

The other thing to be considered is the competition the product is likely to face in the market. The importance of considering the competition is to enable one to develop approach which will make them to be ahead of their competitors. Like any other market, there has to exist competition. What is therefore important is to come up with an idea of how to beat the competition.

Another important issue to be looked into is the packaging. The way a product is presented to the market matters a lot. The presentation must be attractive and done in a proper manner. In order to be able to package the products well, it is important to consider the needs of the market then come up with a package that seeks to address the needs or a package that appear to address the needs of the market.

Price of the apparatus is also another necessary factor to be looked into. Before establishing the right market price, it is important that you need to look the prices of the other competitors as well as the cost incurred in acquiring the product and marketing as well. After considering all these factors, the promoter should come up with a good price which will create a balance between the considered factors.

The other factor to consider is the channel of distribution. As a marketer, you must also come up with an effective channel of distribution which can allow people to access the product. You may have a good marketing strategy but if the product cannot be easily accessed in the market, then the marketing will be fruitless. These are some of the factors to be considered when marketing MonsterPieces.




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