Sunday, February 8, 2015

3 Ways Fashion Design Students May Excel In Retail

By Jennifer Marie Anderson


To say that fashion design holds promise would be putting it lightly. Those who go to school, in order to pursue this major, will find that there are quite a few opportunities to take hold of. Some of these involve business, which is where retail may come into discussion. If you believe that this is the field for you but may not be entirely sold on said field, here are 3 of the greatest pointers that can help you to make the most out of your possible retail career.

To start off, retail managers and workers in fashion should be fully aware of consumer demands and desires. For example, if a potential customer comes in and asks to be directed to the store's line of dresses, you should know both the location of said dresses and the ones which can best suit their appearances. Suffice it to say, this is going to change from one guest to the next. You can be surprised by just how much information you can pick up on by simply listening to what consumers have to say.

You should also be aware of how much assistance a particular guest would like. If you were to ask someone if they would like help, it would be wise to back off if they say that they are simply looking around. Pushing the issue does not make you look like a better salesperson, especially in fashion. Just be aware that if your knowledge is required, more often than not, you will be approached by someone who will require your guidance.

It's also important to recognize that every sale is not going to be a successful one. This may not even be a problem on your end, as the desires of consumers can change at an instant. Before you decide to do so, you should never try to push a sale, as this is one of the quickest ways to lose a sale. Recognize when a sale falls through and, if you can, reflect on it to see if there is a learning experience that can be taken out of that particular circumstance.

Those who have the ambition to succeed, in any field they decide to get into, will one day find the success they crave. I believe that the same can be said for retail managers and workers, both of which possess degrees in fashion design. There's quite a bit of success to be seen here, as well as room for movement up the corporate ladder. It's just a matter of how much work you're willing to put in, so make sure that you always put your best foot forward.




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