Sunday, May 17, 2015

Fine Art Purchase Thru E-Commerce

By Emily Sigidson


A few days ago, I came across a great article from the NY Times. The piece discusses the delays in fine art's e-commerce boom. It goes on further to shine light on some of the reservations for making this investment via the Internet and why a potential change in mentality is forecasted. The article proved very eye opening in the direction to which the market may be shifting, led by young investors. It proved to be a very interesting read that really set the standard about how fine good purchasing will now be completed.

It is not a great surprise that fine art has not dominated sales via the Internet like music and books. The business of fine art investments asks much more of a consumer than a few dollars from their pocketbook. The financial aspect is quite possibly the leading reason behind art's delayed reaction to the business of e-commerce.

However, there is a presumed change in direction that is forecasted for the way consumers purchase their art!

This young, wealthy generation is packing a new mindset than that of their parents. They have grown up making online purchase and prove less resistant to do so even when it comes to luxury goods. There is a certain security that is felt among them that is not in fact shared with generations before them. This next group of wealth appreciates the ease and efficiency that comes with acquiring goods through a few clicks of the mouse.

It would appear that the art scene would begin its journey into modern day consumer purchases, as wealthy investors begin to take comfort in luxury purchasing online. These changes appear to be happening quickly. With that being said, prepare for some major and exciting changes coming to the art world!




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