Monday, August 29, 2011

Going Above And Beyond With Much Larger Sound Stages New York

By George Harris


Sound stages New York where a lot more as well as even bigger commercials are filling up more and even larger soundstages. Happy times are here again from top executives at New York's soundstages. With the demand for their facilities meeting and sometimes going above supply, these managers are bold to hope that '80s-style prosperity is returning to their neck of the media woods. Some facilities, most notably Silvercup Studios, in Long Island City, N.Y. have expanded pending an ongoing upswing in business. Others have come into existence atop the rising tide of production activity.

A fad for large-scale TV commercials that required thousands of feet of on-camera production space has been part of the reason behind this upsurge. Movies have led the trend, yet series pilots, commercials, music videos as well as home shopping programs have followed suit. And then there's the most sensational of soundstage tenants: the depraved television talk show or "shout show." An increasing number of the shows gravitated to The Big Apple, in part to attract studio audiences from the city's ever-increasing pool of yelling psychotics. All of the above have added to the present wave of studio construction. But a few executives say there's a hazard to the present situation. If in fact it's the go-go '80s once more, they note, the market should likewise keep in mind the chance of another economic collapse in its wake.

Tucked away on top an old warehouse atop of one of Broadway Stages' numerous production facilities, is a 6,000 square foot urban farm. Brooklyn-based Broadway Stages is among one of New York City's biggest full-service film and television, music video production and industrial studio facilities. Apart from hiring thousands of people, and creating hundreds of local job opportunities they are home to the very first solar powered sound stage as well as the first organic rooftop farm in The Big Apple.

Now in its third growing season Eagle Street Rooftop Farm is a collaboration between Broadway Stages and the green roof design and installation firm Goode Green. The farm likewise manages a small community supported agriculture (CSA) program, and an onsite green market, and serves area dining establishments even going so far as to bring the produce by bicycle. In addition, in partnership with Growing Chefs, the rooftop farm hosts a variety of educational and volunteer programs designed to bring city-dwellers much closer to their food source. They invite the local community to compost on-site and for many of the school groups visiting, it's their first time visiting a farm or putting their hands and fingers in the earth.

Sound stages New York is an excellent example of going far beyond in greening efforts and creating special joint ventures. It makes sense as food as well as art so frequently seem to come together in the building of neighborhoods. Just like Arcola Theatre in London with its green roof, vegetarian organic caf as well as community potlucks the Eagle Street Rooftop Farm has become a local community hub and meeting place for its neighborhood.




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