Tuesday, January 26, 2016

How To Come Up With A Creative Name For Your Clothing Labels

By Ruth Morgan


Most people when they were young have dreams of making it big in the fashion industry. This is because they have a passion for it and they are creative enough to make it in the business. Starting in the fashion industry can be a very tricky thing. Before you can make your first designs you have to choose a name for your brand. Coming up with a name for the clothing labels can be a difficult task.

The first tip is that you should choose a brand name that is very easy to spell. Those that want to use a great creative name might feel as if they are being shut out but this is not the case. You must understand that most of your customers only have basic spelling skills. If they cannot spell your brand name this makes it very difficult for them to find you online.

You should also look for a name that they can easily remember. It must therefore be short. The reason behind this is because most of your sales will be online. They will have to get on the internet and look for your brand. If your name is short and easy to spell, this makes it very easy for them to find you online and this is a good thing for business.

Apart from being short and easy to spell you have to get a unique name. When the name is unique it will stick in the minds of the customer for longer. This is actually a great thing because when they go online they are likely to look you up and they might buy something while they are at it. When it is unique the customers will not confuse it with another.

As stated earlier you should look for a name that is unique. To do this you can consider changing the spelling of the name. You can try dropping some letters or changing them. This will give then a unique spelling that will last longer in the memories of your customers. Most companies out there have tried this and it is working for them you can try it too.

For those of you that are still stuck with using really long names because you cannot find a short unique name, you can consider using acronyms. This is one clever way to make sure that the customers remember you. Before you settle on an acronym make sure you check if it has alternative meanings that might be naughty.

Another thing you must keep in mind is that you should keep off offensive names. This will keep your customers away. They will be shy telling it to their friends and this is bad for business. Keep off all offensive words.

If you are going to choose a group of words make sure they are related to each other. This will make it much easier to find your store when they search online. You need to know that all this tips is to help your customers find you easily.




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