Monday, February 17, 2014

Developing An Organizational Change Strategy

By Jerri Perry


A business or an organization will always experience a change in structure because times will be changing constantly which means that the management of an organization has to keep up with the times. Of course change is very hard because it will take time for the people inside the organization to adjust to the new way it is structured. It is for this reason that one has to come up with a good organizational change strategy so that things will be able to go smoothly.

Now if one would actually want to implement a drastic shift, then he should expect a lot of resistance from those who do not want. Not many people are visionaries and all the time they would believe that the old ways are always the best ways. However, visionaries are able to see beyond that which is why they would want to spark a change in the first place.

Now one of the strategies to apply here would be to have a meeting wherein the management would hear the voices of the resistance. There might be some valid points that the management will have to listen to which will actually help the organization be able to grow. The management should take these points and consider them before making the final decision.

The hardest part of executing this type of plan would be the first part because of the resistance. This state is known as the unfreezing state and it is the stage wherein the management has to let the people in the organization know that they are about to make a shift in structure. It is also here that the management has to start gaining support from the people.

In order to gain the support of the people, the first step is to make a very convincing vision. This will stir up the people and make them curious. Of course he should also ask the input of all people in the organization so that they will feel that they did play a part in this major shift.

The second step would be the execution of the plan which will only be successful if one has gained a huge army behind him. While trying to shift the structure of the organization, one has to give the people his full support so that they will follow him. It is up to the visionary to make the people like these changes.

After the gradual implementation of the plan, then the last step would be to integrate the new system into the organization. With all the policies finalized and ready for implementation, a new structure will now form. It is now up to the management to continue helping the people inside the organization adjust.

Now during the refreezing process, an organizational change strategy that one may use would be to show the people how the organization was able to succeed. If the management shows this to the people, then the people will definitely be in favor of the changes. This will eliminate majority of resistance that was present in the organization.




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