Friday, February 28, 2014

The Best Real Estate Humor

By Kevin Ierardi


Working in the property market can be stressful at times. This is not an every day occurrence because some people still find time to create the best real estate humor in the most unexpected places. This includes bill boards where the adverts are placed and punning the information provided about a property. Others are in images showing property for sale or rent.

The websites proving such fun allow those searching for property to chuckle, chortle, guffaw, giggle and laugh as they buy, sell or let. The updates are on daily basis or as regular as possible. The pun delivered through such jokes lightens the mood especially when the search is tiresome. It offers comic relief to those working in the industry by lifting the gloom that hovers over a slow market.

Most of the comic utterances made seek to reveal the irony that is part of the industry. A common property market joke is one where a seller withdrew a house from the market because the agent had made an advert so good that it made him change his mind. This shows how advertising can work against you.

The descriptions given about neighborhoods, compounds and pets are meant to justify the high prices. The trick sometimes backfires when the client is on a tour to view the home. Real estate jokes have also focused on the reason houses are sold with a query on the pricing of old and run down houses. The information given on adverts is would make the buyer wonder why the seller is parting with the property if it is that good.

Real estate humor relies on pricing and cartoon characters have been developed with this concept in mind. The prices quoted make the buyer wonder if the decimal is placed at the wrong place. Some of the homes stated on the sites can only be found on fantasy land.

The entry of technology has raised the stakes for the industry. It is interesting to see a woman complaining of the presence of apps for all purposes apart from cleaning the house, cooking and doing laundry. TO LET sign has been manipulated on different occasions with the inclusion of a lizard or string so that it reads TOILET.

There is variety in real estate humor and the trick has been effective in capturing visitors for the agents. Visitors looking for property are attracted to stay longer within the site and therefore can see more of what is on offer. Incorporation of images, graphics and photos provides diversity.




About the Author:



No comments:

Post a Comment