Wednesday, September 5, 2012

South African Clothing For Different Occasions And Weather Conditions

By Kelli Evans


South African clothing is a mirror image of the variegated nature of the country. This is a nation of contrasts whether topographically, socially or culturally. The melding of cultures and time has resulted in a stimulating range of sartorial suitable for a range of occasions and weather conditions.

This sartorial line has not only been successful in there, but also globally. The corporation that makes and distributes the line says that its success lies in creating clothes that have a distinct touch, such a bright colors and traditional patterns. They say there is global demand for covering with color and prints, a trend which the millennial generation views as intelligent, preppy, and progressive.

The row consists of denim shirts and trousers with collars, with different sizes and styles for men, women and children. The clothes are primarily targeted at the twenty to thirty year old age bracket. The firm aims to adjust to customer preferences as time goes on. The retail price for these clothes starts from a hundred dollars going up.

There are many migrant communities in the region, and each brought with them their own style of dressing. The most famous of these are Boers or Afrikaners, descendants of original Dutch immigrants, and the British. Other immigrant communities include the Portuguese, Indians, Malays, Chinese and Arabs. There are also those from other Africa countries, like Somalis, Nigerians and so on.

Arabs introduced their long, flowing robes, while Indians brought the turban and saris. The British introduced formal covering such as suits, along with accessories such as ties and scarves. Boers were famous for their tough, khaki shirts, worn with tough colored shorts, all items of sartorial coming with large pockets.

As with other parts of world, almost everyone wears western style covering most of the time. This, combined with a relatively well off population, means that all major fashion brands are represented in South African clothing. Traditional dress, with exceptions such as Indian saris and Arab robes, is confined to a few special occasions.




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