Monday, July 1, 2013

Boulet Boots Are A Testament To The Fact That A True Legend Never Dies

By Jeanette Riggs


True legends never die. The iconic cowboy remains a strong and silent symbol of independence, immortalized in paintings, films and song. The small Canadian town of St-Tite saw the beginning of its own cowboy legend in 1933 with the first pair of Boulet boots. Eighty years later, the tradition continues in the leather footwear that walks the walk, outfitting adventurous men and women who think for themselves.

Dedication to incomparable quality attenuated with due diligent labor and attention to detail, earned the Canadian maker an AAA reputation and a homestead branded 'The Leather Town.' Preceded by a reputation for excellence, G. A. Boulet, Inc. Was commissioned by the Canadian army to provide all of the foot-gear that served as an important functional accoutrement to WWII's military uniform.

Immortalized in novels, films and song, the cowboy remains a stoic symbol of independence that defines a legendary icon. The enduring spirit of the lone rider walks on today in traditional leather boots in urban cities, rural towns and suburban communities. Cowboy boots dress the independent, adventurous spirit of men and women throughout the world at work, play and social events.

As an enterprising leader, Boulet became the first Western boot-maker in Canada and continues to lead the pack today. Despite the 1960's mass production of cheaper imitations, the company retained its reputation for excellence by never deviating from distinctive quality and design innovations. The ingenuity of incorporating Goodyear Welt construction into luxury leather footwear continues a mission of creating only the best.

The Boulet enterprise gives careful consideration to the finest quality raw materials in creating footwear that defies the test of time. Leathers are accrued through discriminating, experienced American and European tanneries that put the emphasis on high quality standards. Craftsmen are gleaned from 'the cream of the crop', with an average of fifteen years experience, staying at the top of their trade through ongoing 'up to the minute' innovations that define state-of-the-art in the latest techniques and technical tooling.

Renown for quality Western leather footwear, the leading Canadian enterprise offers a cult of personalities in myriad styles, colors and leathers that sustain a tradition of functional purpose and comfort at an affordable cost. Providing the footwear destined to become a longstanding 'favorite' remains 'mission one' with soft pliability, enduring, rich leathers, derived from traditional sources to luxurious exotics, chosen to weather the years while gaining character and beauty.

From traditional cowboy boots to exotic, multicolored leathers with intricate tooling and decorative cutouts, the selection is vast enough to light up imaginations like the excitement felt as a kid in a candy store. Quality construction renders boot-wear with precision fit, comfort even during breaking in, support, insular warmth and surefooted confidence gained through Goodyear Welt resistance.

Boulet boots continue to outdistance the competition, standing alone, rugged and untouchable, just like the classic cowboy that pulled on his tall, 'weathered to perfection' leather kickers right before getting into the saddle to ride off into the sunset. Like the rugged, Wild West legend on horseback that still inspires the spirit of adventure, nothing else compares. Whether you make the journey on foot, a Mustang convertible or steel horse, excitement is just around the bend. Just grab your boots and go.




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