Wednesday, May 21, 2014

New York Hip Hop Artists Have Unique Advantage Which They Can Tap By Use Of A Business Website Launched For Their Promotion

By Nick Durso


One thing that is important for New York rappers and any other artist is longevity. Some rappers come and go and we never hear from them again. Some rappers we hear from in their music, then disappear and re appear somewhere else. This is important and only few rappers understand the business side of hip-hop. What I mean by re appear, is that they are a new owner of a sports team, or company etc.

One important thing artists must realize in order to stick around in the music industry is to get involved. Only very few rappers understand this concept. Some rappers just make a hit song then disappear forever. The ones who are the true entrepreneurs are the ones who re invest their money into businesses and grow and exceed to their maximum capacity.

Someone like 50 Cent understands the business side of hip hop. He took his talents from the streets of New York, and turned them into profitable businesses. Now Fifty owns companies, record labels, and is a movie star. He is the definition of Get Rich or Die Tryin.

Another artist that has been doing a lot of similar things like 50 Cent is Jay-Z. Another New York City music loving artist is from right here in Brooklyn. Even if you do not listen to hip hop the name Jay-Z rings a bell. Jay-Z has been around the NYC realm for some time now. Both Jay-Z and 50 Cent share many business similarities as well as hip hop similarities. In order to build a brand both of these rappers understand that the music tells the story, and the businesses support that story. I once read "The poor and the middle class work for money. The rich have money work for them." -Rich Dad, Poor Dad.

From creating music to owning a portion of the Brooklyn Nets, Jay-Z has come a long way. 50 Cent and Jay-Z are here to stick around as New York music lover legends. They both use their own money and reinvest it to make more money in other areas then hip hop. This is detrimental to any business decision. Jay-Z and 50 have both set up foundations to become who they are today.

Any upcoming artist out there should sit down, and write down short-term goals and long-term goals. If you don't mimic both Jay-Z and 50 Cent in some type of fashion,then you will just be another one hit wonder. There is way more to building your brand, story, and life as a hip hop artist then just music.




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